Citizens Security

Citizens Security Life Insurance Company is a Kentucky-based insurer that, according to its corporate materials, was incorporated in Kentucky and commenced business in 1965 as a subsidiary of Citizens Financial Corporation. [1] Its modern strategy is clearly niche-oriented: it markets ancillary health and life products under two brands-CS Benefits for group ancillary coverage (including group dental, vision, and life) and Special Care Insurance for individual ancillary products aimed at the senior market. [2] That specialization is meaningful because ancillary benefits are typically shorter-duration obligations than permanent life guarantees, and they are often administered through employer groups and voluntary enrollment programs. In the credit-rating arena, AM Best communications reflect periodic re-evaluations of smaller carriers as capital positions and business profiles evolve; Citizens Security has had ratings affirmed/updated and later withdrawn at the company's request to discontinue participation in AM Best's interactive process. [3] Public sources reviewed for this profile do not describe major merger activity, and they do not identify specific reinsurance counterparties. [1][2] The more defensible history, therefore, is one of specialization: building a steady book of ancillary coverage and administrative capability from Louisville, and competing by serving defined customer segments rather than by pursuing scale through acquisitions. [1][2]

Sources: [1] Citizens Security Life - About. [2] Citizens Security Life - product/brand descriptions. [3] AM Best release(s) re: Citizens Security Life ratings.